chart a COURSE for your brand
curated articles to help Guide you along your journey
Whether you’re just getting started, struggling to be discovered, grappling with the challenges of scale and growth, or angling to get into position to be acquired, browse the articles below for some helpful information and checklists.
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The Power of Small Teams: Why Less Can Often Be More in Business
While larger teams may seem like they have more resources and capabilities, there's a compelling argument to be made for the effectiveness of small teams within an organization.
Harnessing Mimetic Desire for Innovation: Revolutionizing Life Science Lab Instruments
In this blog post, we will explore how mimetic desire, the innate human inclination to emulate and aspire to what others have, can be harnessed to develop a far superior alternative to the industry-standard lab instruments widely used today.
Embracing the Top-Down Hiring Strategy: A Game-Changer for Life Science Instrument Manufacturers
To ensure a more cohesive and successful organization, a balanced blend of both top-down and bottom-up hiring strategies is often recommended. In this blog post, we will explore the benefits of adopting this method for life science instrument manufacturers.
Demystifying 409A Valuations for Early-Stage Life Science Instrument Manufacturing Companies
Navigating the intricacies of 409A valuations is essential for early-stage life science instrument manufacturing companies. By understanding the importance of 409A valuations and the key factors influencing them, these companies can ensure compliance, attract top talent, and enhance investor confidence.
Unlocking Success: The Power of Thoughtful Compensation Plans, Organizational Structure, and Culture
By ensuring that compensation plans and organizational structures are carefully crafted and tailored to the organization's specific needs, companies can foster a motivated and productive workforce, optimize performance, and achieve their strategic objectives.
Creating an Investor Data Room: Embracing Technology for Transparency and Success
Explore the essential types of documents and resources that should be included in an investor data room for a life science instrument manufacturing company. We will also discuss how technology has revolutionized the creation and management of these data rooms.
Understanding Cap Tables for Early-Stage Life Science Companies: A Comprehensive Overview
In this article, we will delve into the key points about cap tables, helping early-stage life science companies navigate this vital aspect of their business.
Essential Insights for Early-Stage Life Science Companies: Navigating Boards and Meeting Minutes
In this article, we will explore the differences between a board of advisors and a board of directors, as well as provide practical guidance on how to record and document board meeting minutes effectively.
The Founder Bandwidth Dilemma
Starting and growing a business is often compared to rolling a snowball uphill. It takes a lot of effort and energy to get the ball rolling, and if you stop pushing it, it will quickly lose momentum and roll back down the hill. But what happens if the founder stops pushing the snowball? We explore this topic in our article.
Building an Exit Strategy
An exit strategy is a plan for how you will eventually exit the business. By planning for an eventual exit, you can build a more successful and valuable business that can attract investors, partners, and potential acquirers. Learn more now.
Monitoring and measuring the financial health of your startup
Monitoring and measuring the financial health of your startup is essential for its success. By regularly analyzing your cash flow, P&L statement, balance sheet, burn rate, and CAC, you can make informed decisions, identify potential issues, and take corrective measures. By focusing on these key metrics, you can ensure your startup's long-term financial health and success.
What is Net Promoter Score and How Do I Measure It
Once you have your first set of customers, understanding customer satisfaction is crucial for long-term success. One way to measure customer satisfaction is by using Net Promoter Score (NPS). Learn more about this metric in this article.
A glossary for early stage companies seeking investment
As an early-stage company, seeking investors can be a daunting task, especially if you are not familiar with the jargon and terms used in the investment world. In this blog post, we will provide a glossary of terms related to early-stage companies seeking investors to help you navigate this process with confidence.
The Business Model Canvas
The canvas business model is a strategic tool that helps businesses visualize and analyze their value proposition, customer segments, revenue streams, and more, but does so on a single page. This model can be especially helpful for manufacturing companies in the life science industry, where precision and innovation are critical to success.
How does Moore's Law relate TO your early stage life science company
When a company is in its early stages, it's common for the level of busyness to increase exponentially over time, much like the exponential growth in computing power described by Moore's Law. This can be attributed to a number of factors, including the need to build a product or service from scratch, establish partnerships and collaborations, secure funding, and grow the team.
Does a life science website need to be built on WordPress to achieve good SEO?
Contrary to a popular viewpoint, websites do not need to be built on WordPress to achieve good SEO. There are many other website builders and platforms that can also be used to create SEO-friendly websites.
Create an SEO strategy for your early stage life science instrument manufacturing company
In this article, we'll discuss some effective SEO tactics and inbound lead generation strategies that can help you reach your target audience, establish your brand, and generate high-quality leads for your life science instruments.
Hiring a marketing agency to assist with investor relations
Investors are the lifeblood of your company, and it's essential to keep them informed and engaged. This is where a marketing company can be a valuable asset. Here are some reasons why you should consider hiring a marketing company to assist with investor relations.
Considerations when moving to clinical trials
Clinical trials are a crucial step in the drug development process, and drug discovery companies must carefully consider several factors before moving to this stage. In this blog post, we will discuss some of the things drug discovery companies need to consider when they are ready to move to clinical trials.
Raising capital for a life science instrument manufacturer
A critical aspect is securing the necessary funding to support research and development, manufacturing, and sales efforts. Here are some strategies for raising capital for your life science instrument manufacturing company.